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Jon Rahm won the 2023 Masters Tournament using a new Callaway Paradym Triple Diamond driver and a prototype Paradym Triple Diamond 3-wood. Both are clubs designed for fast-swinging golfers who want to shape shots around the course and who have powerful, repeatable swings.

For golfers on the other side of the spectrum, Callaway has prided itself on offering game-improvement and max game-improvement clubs that are made to deliver more distance and forgiveness, often giving them the hallowed moniker of Big Bertha. The brand released the Big Bertha B21 woods and irons  in the fall of 2020, and last October saw the debut of an ultra-premium offering for slower-swinging players, the Great Big Bertha line. Now it is releasing the new Big Bertha 2023 family of woods and irons.